All posts by Adam

Google Instant: The Complete User’s Guide

Familiar with the newly announced Google Instant?

If not, read more about it,  courtesy of Matt McGee of Search Engine Land (a great site on all things search-related). See if you agree that Google Instant will change your life

What is Google Instant?

Google Instant is a feature that predicts what you’re searching for and shows results as you type. It uses Google’s autocomplete technology to show predicted search terms in a drop-down box, and begins to display search results below the drop-down.

As you continue to type, both the predicted queries and the search results change.

Google says there are three benefits to using Instant: faster searches (it saves 2-5 seconds per search according to Google research), smarter predictions that help guide user searches, and instant results that let the searcher see results without clicking a search button or pressing enter.

US, DRM and ACTA

Latest leaked draft of secret copyright treaty: US trying to cram DRM rules down the world’s throats (via Boing Boing)

Michael Geist writes in with the latest news on the Anti-Counterfeiting Trade Agreement (ACTA), the secret, closed-door copyright treaty that will bring US-style copyright rules (and worse) to the whole world. Particularly disturbing is the growing support for “three-strikes” copyright rules that would disconnect whole families from the Internet if one member of the household was accused (without proof) of copyright infringement. The other big US agenda item is cramming pro-Digital Rights Management (DRM) rules down the world’s throats that go way beyond the current obligations under the UN’s WIPO Copyright Treaty. In the US version, breaking DRM is always illegal, even if you’re not committing any copyright violation — so breaking the DRM on your iPad to install software you bought from someone who hasn’t gone through the Apple approval process is illegal, even though the transaction involves no illicit copying.

Read more

Two New Books

I highly recommend these two new books, which are recent additions to our collection:

  • OurSpace : resisting the corporate control of culture / Christine Harold
    • Book Description (from Publisher): “When reporters asked about the Bush administration’s timing in making their case for the Iraq war, then Chief of Staff Andrew Card responded that “from an marketing point of view, you don’t introduce new products in August.” While surprising only in its candor, this statement signified the extent to which consumer culture has pervaded every aspect of life. For those troubled by the long reach of the marketplace, resistance can seem futile. However, a new generation of progressive activists has begun to combat the media supremacy of multinational corporations by using the very tools and techniques employed by their adversaries.In OurSpace, Christine Harold examines the deployment and limitations of “culture jamming” by activists. These techniques defy repressive corporate culture through parodies, hoaxes, and pranks. Among the examples of sabotage she analyzes are the magazine Adbusters’ spoofs of familiar ads and the Yes Men’s impersonations of company spokespersons.While these strategies are appealing, Harold argues that they are severely limited in their ability to challenge capitalism. Indeed, many of these tactics have already been appropriated by corporate marketers to create an aura of authenticity and to sell even more products. For Harold, it is a different type of opposition that offers a genuine alternative to corporate consumerism. Exploring the revolutionary Creative Commons movement, copyleft, and open source technology, she advocates a more inclusive approach to intellectual property that invites innovation and wider participation in the creative process.From switching the digital voice boxes of Barbie dolls and G.I. Joe action figures to inserting the silhouetted image of Abu Ghraib’s iconic hooded and wired victim into Apple’s iPod ads, high-profile instances of anticorporate activism over the past decade have challenged, but not toppled, corporate media domination. OurSpace makes the case for a provocative new approach by co-opting the logic of capitalism itself.”
  • Full frontal feminism : a young women’s guide to why feminism matters / Jessica Valenti
    • Book Description (from Publisher): “Feminism isn’t dead. It just isn’t very cool anymore. Enter Full Frontal Feminism, a book that embodies the forward-looking messages that author Jessica Valenti propagates on her popular website, Feministing.com.Covering a range of topics, including pop culture, health, reproductive rights, violence, education, relationships, and more, Valenti provides young women a primer on why feminism matters.Valenti knows better than anyone that young women need a smart-ass book that deals with real-life issues in a style they can relate to. No rehashing the same old issues. No belaboring where today’s young women have gone wrong. Feminism should be something young women feel comfortable with, something they can own. Full Frontal Feminism is sending out the message to readers — yeah, you’re feminists, and that’s actually pretty frigging cool.”

How’s your Science Literacy?

Not too sharp? Read Natalie Angier’s new book: “The Canon: A Whirligig Tour of the Beautiful Basics of Science.”

Here is a review (found via Amazon.com) :

Pulitzer-winning science writer Angier (Woman: An Intimate Geography) distills everything you’ve forgotten from your high school science classes and more into one enjoyable book, a guide for the scientifically perplexed adult who wants to understand what those guys in lab coats on the news are babbling about, in the realms of physics, chemistry, biology, geology or astronomy. More important even than the brief rundowns of atomic theory or evolution—enlivened by interviews with scientists like Brian Greene—are the first three chapters on scientific thinking, probability and measurement. These constitute the basis of a scientific examination of the world. Understand these principles, Angier argues, and suddenly, words like “theory” and “statistically significant” have new meaning. Angier focuses on a handful of key concepts, allowing her to go into some depth on each; even so, her explanations can feel rushed, though never dry. Angier’s writing can also be overadorned with extended metaphors that obscure rather than explain, but she eloquently asks us to attend to the universe: to really look at the stars, at the plants, at the stones around us. This is a pleasurable and nonthreatening guide for anyone baffled by science.

A Selection of New Books