Cover image for Caffeinated : how our daily habit helps, hurts, and hooks us
Caffeinated : how our daily habit helps, hurts, and hooks us
Title:
Caffeinated : how our daily habit helps, hurts, and hooks us
Author:
Carpenter, Murray.
ISBN:
9781594631382
Personal Author:
Physical Description:
xviii, 270 pages ; 24 cm
Abstract:
The additive that flows under the radar. The most popular drug in America is a white powder. No, not that powder. This is caffeine in its most essential state. And Caffeinated reveals the little-known truth about this addictive, largely unregulated drug found in coffee, energy drinks, teas, colas, chocolate, and even pain relievers. We'll learn why caffeine has such a powerful effect on everything from boosting our mood to improving our athletic performance as well as how and why brands such as Coca-Cola have ducked regulatory efforts for decades. We learn the differences in the various ways caffeine is delivered to the body, how it is quietly used to reinforce our buying patterns, and how it can play a role in promoting surprising health problems like obesity and anxiety. Drawing on the latest research, Caffeinated brings us the inside perspective at the additive that Salt Sugar Fat overlooked. --Publisher information.

The most popular drug in America is a white powder. No, not that powder. This is caffeine in its most essential state. And "Caffeinated "reveals the little-known truth about this addictive, largely unregulated drug found in coffee, energy drinks, teas, colas, chocolate, and even pain relievers.
Contents:
Introduction : A bitter white powder -- Traditional caffeine : The cradle of caffeine culture ; All the tea in china ; High on the mountain ; Building a better cup of coffee ; Pulling the lever -- Modern caffeine : The first Red Bull was a coke ; Hot caffeine ; China white ; From Stacker to Sunkist -- Caffeinated body, caffeinated brain : The athletes' favorite drug ; Joe for GIs ; Insomnia, anxiety, and panic ; Therapeutic doses -- Corralling caffeine : Unleashing the beasts ; Behind the label ; Showdown.