Item Display - Trust me, I'm lying : confessions of a media manipulator

Item Details

• 
• Place Hold
• Find more by this author
• Find more on these topics
• Nearby items on shelf
• Persistent Link
• Cite This (from OCLC)
• Show on Mobile

• Item Information
• Catalog Record
• Current Content
• Preview This

• Bibliographic Information

  Title

  Trust me, I'm lying : confessions of a media manipulator

  Author

  Holiday, Ryan.  

  Publisher:

  Portfolio,

  Pub date:

  c2012.

  Pages:

  xi, 259 p. ;

  ISBN:

  9781591845539

  Item info:

  1 copy available at Aurora Campus.
  

  • Holdings

    Holdings

    Aurora Campus	Copies	Material	Location	Map
    HF5415 .H7416 2012	1	Book	Available, On shelf

• MARC Record

  Full View From Catalog

  ISBN:

  9781591845539 (hardcover) : $26.95

  ISBN:

  159184553X (hardcover) : $26.95

  Personal Author:

  Holiday, Ryan.

  Title:

  Trust me, I'm lying : confessions of a media manipulator / Ryan Holiday.

  Publication info:

  New York, N.Y. : Portfolio, c2012.

  Physical description:

  xi, 259 p. ; 24 cm.

  Contents:

  Blogs make the news -- How to turn nothing into something in three way-too easy steps -- Blogs as a business : a brief overview -- Tactic #1: bloggers are poor, help pay their bills -- Tactic #2: tell them what they want to hear -- Tactic #3: give them what spreads, not what's good -- Tactic # 4: help them trick their readers -- Tactic #5: sell them something they can sell (exploit the one off problem) -- Tactic #6: make it all about the headline -- Tactic #7: kill 'em with pageview kindness -- Tactic #8: use the technology against itself -- Tactic #9: just make stuff up (everyone else is doing it) -- The monster attacks : what blogs mean -- Irin carmon, the daily show, and me: the perfect storm of how toxic blogging can be -- There are others : the manipulator hall of fame -- Cute but evil : online entertainment tactics that drug you & i -- The link economy : the leveraged illusion of sourcing -- Extortion via the web : facing the online shakedown -- The iterative hustle : online journalism's bogus philosophy -- The myth of corrections -- Cheering on our own deception -- The dark side of snark : when internet humor attacks -- The 21st century degradation ceremony : blogs as machines of hatred and punishment -- Welcome to unreality -- How to read a blog : an update on account of all the lies -- Conclusion.

  Held by:

  AURORA

  Subject term:

  Marketing--Blogs.

  Subject term:

  Public relations--Blogs.

  Subject term:

  Social media--Economic aspects.

• Current Content

  Loading...

• Preview This